Screencasting

Like most of us in class, this was my first time doing a screencast. It was definitely easier and more straight forward than I thought it would be. At first, I wasn’t sure which website to choose. I chose Total Sorority Move because I love their social media pages. This website is an entertainment college women’s site. The content is mainly scandalous, funny, and informal, which is why I enjoy following their social media pages.

I’ve never checked their main site before this assignment, but it’s very similar to the social media platforms they use. Looking at their site made me learn a lot more about their brand as a whole. After I decided to choose this site, I wasn’t sure how to prepare for the recording, so I just quickly looked through the different areas of the website. Although I wrote notes to go off of for my recording, I ended up just going off the ideas that popped in my head at the moment.

After relating this site back to the Dunn article in my screencast, I realized how important it is to make your site user-friendly and how crucial it is to follow those simple advice topics mentioned by Dunn. As I stated in my screencast, this website is straightforward and user-friendly, but very cluttered. The website would benefit from a categories section to filter out different themes covered or even section out the authors. Having a cluttered site can easily make a reader feel overwhelmed and not even want to read through the site. Besides that, the site does a great job with targeting their main audience and connecting the site to other platforms they use.

Screencasting comes in handy in various career fields. For example, professors who teach online courses can use screencasting to upload virtual lectures. This makes it easier for students to follow online lectures and know what to focus on at specific times. This is especially true for math classes!

I’m glad I learned this skill because I believe it will be valued by potential employers. Since technology is constantly evolving in the workplace, knowing this skill will definitely help during job interviews. In many fields, you have to talk in front of large crowds filled with your peers. An easy way to present your ideas would be to share a screencast for the audience to easily be able follow. For example, in the PR world, you are constantly pitching ideas, whether it’s to your superiors or the media. Being able to screencast and presenting your ideas through this handy tool would make your presentation that much better.

A creative project that will benefit from screencasting would be explaining student understanding. To really know if students are understanding class concepts, professors could have students use screencasting as a way to explain what they know in their own words. Students can record themselves working through a math problem or explaining the main points of a class concept. This could help students get a better understanding of class topics and help professors know which topics need more focus.

All in all, I believe more people should learn this technique as it can be beneficial in various situations!